Monthly Archives: January 2016

All About Love – four-piece nail polish set from Alessandro

Give the most beautiful token of love for all color lovers with the All About Love nail polish set by Alessandro! The nail polish set will make your heart skip a beat with its four seductive colors for every occasion:

Kiss Me: the color of love – a classic red that simply begs for a kiss, giving nails a seductive look.
Pink Rose: radiates a pure and joyful burst of color with its very elegant-looking hue. A modern pink, strong and confidently stylish.
My Valentine: makes everything feel oh-so dreamy. This romantic pink shade stands out in its own subtle manner.
Heartbeat Glitter Top Coat: dazzling effects and metallic hearts are cheerful highlights for any outfit. The perfect accessory for a sunny spring day. Set hearts dancing

Priced at – AED 90

True Blue Hues from Jessica

Runway beauty highlights for spring/summer included under-the-sea turquoise eyes at Diane von Furstenberg, Chanel’s jet-set blue mask and the smudgy sapphire lids at Marc Jacobs, while Jonathan Saunders and Pucci’s fabrics stretched from electric blue to washes of aqua-marine.
For spring 2016, Jessica introduces The Truest of Blues - two new signature nail shades. Elegant when worn individually or combine them in a say French design for a graphic nail statement.
The two shades are Blue Moon, a striking navy crème, and Blue Skies, an electric blue crème.


Beauty, hair, nail & spa exhibition at The Meydan 1-2 Feb 2016

Visit The Professional Beauty GCC exhibition on 1st & 2nd February at The Meydan, Dubai and meet the team at Scratch Middle East magazine, who will be in attendance.

Hosting the Professional Spa & Wellness Convention, this exhibition is a must-stop, one-shop for all beauty, hair, nail and spa owners, managers and professionals.

Last year Professional Beauty GCC welcomed over 3000 trade only visitors from beauty, hair and spa. The exhibition is doubling in size in 2016 and promises to deliver innovations, a wealth of beauty and spa product lines while offering updates on forthcoming beauty trends and education.


The event will host live stages for hair and beauty professionals to demonstrate and share techniques, these are free to attend. The Spa Convention promises over 30 expert speakers on health, wellness and spa business subjects, who will share valuable insights into running successful spas, salons and resort destinations. There’s a nail competition for those feeling the urge to showcase their skills in nail art and sculpture and an entire program of education for those thirsty for new business ideas, tips and advice.

The new Beauty Conference is a two-day program bookable by session covering the crucial topics professionals come across in the roles of owner, director, manager or senior therapist in the genres of hair, nails and spa.
At the end of each day, a live panel of key experts will deliver a discussion session in an open mic forum.

Register to attend today at - quote Promo Code PB6 when registering to save AED100.

See you at the show…

If you have a salon, spa, distribution business or you work in nails and want to be showcased in Scratch Middle East magazine - pop by the Scratch Middle East
booth and speak to editor Alexandra Fox or email Alex on or call on +974 5559 3152


Alessandro spreads the love for hands this season

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All About Love Hand Cream from Alessandro is promising beautiful and well-looked-after hands in the blink of an eye with its new With Love hand creams.
Making the perfect gift for Valentines Day this range is deeply moisturising, houses regenerating ingredients including valuable, encapsulated vitamin E for the highest nourishment demands.

Vitamin E with its antioxidant effects helps to minimize the damage caused by UV rays. It stimulates new cell growth and improves the skin’s ability to retain moisture. With Love! Fresh love offers the vibrant fragrance of kiwi and elderberries.

The new CND™ SPA collection – inspired by nature; rooted in science

Escape on a journey of relaxation as CND unlocks the beauty of botanicals for a new level of spa benefits in its two new manicure and pedicure spa lines. Treat clients to a sensory spa experience infused with the stimulating and enriching essences of fruits and flowers. Delight them with indulgent care and personalized results.


This 4-step system lets you customize services with a choice of fragrances, moods and specialized treatments for deeper care.
Part of the CND Spa Range, these two brand new lines consist of two key ranges, Gardenia Woods and Bright Citron.

Gardenia Woods
This is an indulgence of rich moisture, with active botanical essences to effectively prep, purify, perfect and restore hydration. Chamomile and sandalwood impart a soft, supple feel to skin as the fragrant bouquet of delicate gardenia and jasmine transports the client to a tranquil garden.

Bright Citron
This is a revitalizing ritual to awaken the skin’s glow, hand-to-toe. Spa treatments restore radiance with a brightening botanical blend of hydrating honey and purifying kaffir lime. The nourishing formulas brighten the skin’s appearance while a sparkling burst of pink grapefruit and warm amber fragrances invigorates the senses.

Congratulations to Famous Names – with awards aplenty in 2015

The USA’s Famous Names, manufacturer of specific nailcare products, found 2015 a sensational year for the Dadi’Oil cuticle oil family and the IBX nailcare system for repair and regeneration of natural nails.


Both lines have enjoyed many accolades in recent years since their launch into the nail industry – and it’s clear they’re not letting up since winning Nailpro magazine’s Readers’ Choice Awards for Best Nail Treatment (IBX) & Favorite Cuticle Treatment (Dadi’Oil). Nails magazine’s Favorite Strengthener or Treatment (IBX) & Favorite Cuticle Treatment (Dad’Oil).
Get yours now from OW Trading.

Get frizz-free with Redken at Pastels in Dubai

Haircare giant Redken has just launched a new range designed to combat frizz called Frizz Dismiss, and it’s now available at all branches of Pastels Salon.
Redken Frizz Dismiss offers the first-ever Frizz Protection Factor (FPF) with 4 levels of smoothing and humidity protection for all hair types - from fine to coarse.
The Frizz Dismiss range offers heat and humidity protection with a sulfate-free, sodium chloride-free cleansing system; and is safe for chemically straightened hair. The benefits include up to 82% less frizz after one use of Sulfate-Free shampoo, conditioner and FPF 30 Instant Deflate after 24 hours, as well as increased manageability and shine.


FFor spring 2016 wear fun-loving fearless new nail shades

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This coming spring season, it’s time to become a polished warrior! In conjunction with DreamWorks Animation’s release of Kung Fu Panda 3, Morgan Taylor introduces the Kung Fu Panda polish collection. This special collection features six adventuresome colors to welcome Mei Mei – a fearless and fun-loving, ribbon-dancing panda.

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With varying, vibrant shades, take on the season with style and spunk.
“For this collection we wanted to create a color palette around the new character Mei Mei in the movie,” Taylor from Morgan Taylor expresses. “She’s courageous and bursting with personality. We wanted to bring that to life, and drew inspiration from her colorful, eye-catching ensemble flowing with red, purple, pink and other vivacious shades.”

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Luscious lashes for a refined & natural enhancement

Professional make-up artists will love these delicate lashes! Ranging from very fine lashes for completely natural looks to dark variations for incredibly dramatic looks, the Provoc artificial lashes collection has a lash style and type for every need and look. And the great thing about this product line is that the artificial lashes can be placed on top of the eye’s own lashes in such a clean finish that it appears tightly tucked under the lid, which results in an invisible appearance that makes all the difference to the overall finished look.


r – the ultimate transformation for very dry hair

This oil-infused collection of three products from Alterna combines nutrient rich Abyssiniam oil & anti-aging creme for the ultimate transformation of extremely dry hair into luxuriously soft, smooth and youthful hair. The results are truly significant and prove a much need solution for the hair needs of those living in the Middle East region.

The luxurious pre-shampoo is used weekly as an intensive treatment. It deeply moisturizes to revitalize dehydrated strands, leaving hair supremely smooth, soft and shiny.
The low-lather oil-based cleansing shampoo gently removes dirt and oils.
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Its innovative oil-based texture transforms to an anti-aging creme with water. The Abyssinian oil binds to surface impurities and bad oils on the hair to gently cleanse without stripping parched hair of much needed moisture.

Its intense deep conditioner with nutrient rich Abyssinian oil and anti-aging creme works synergistically to protect the hair by creating a lipid-like barrier around each strand, sealing in hydration and reducing daily moisture loss.

Available soon at leading luxury salons nationwide

Get in motion with Cuccio massage pedi lotion

Extend the time of your pedi treatment and create a more luxurious experience with just one application of the Pedicure Extended Massage Lotion from Cuccio Naturalé. This thick and delicious smelling nourishing lotion delivers an extremely hydrating and satisfying finish. This product houses organic shea butter and Tuscan grapeseed. The shea butter has intensive moisturizing properties while the grapeseed has antioxidants that naturalize free radicals. This product is available in 946 mL (32 fl. oz.).